CORRECTING and REPLACING Hitwise Launches Election 2008 Data Center To Provide Online Insights Into Its Candidates and Politics Category

NEW YORK (BusinessWire EON) August 7, 2007 -- The corrected release reads:

HITWISE LAUNCHES ELECTION 2008 DATA CENTER TO PROVIDE ONLINE INSIGHTS INTO ITS CANDIDATES AND POLITICS CATEGORY

Weekly Data Includes Top Candidate Websites, Top Political Search Terms and More

Hitwise, the leading online competitive intelligence service, today announced the launch of its new Election 2008 Data Center, providing online usage data surrounding the 2008 US presidential election. This new feature to the Hitwise Data Center highlights which candidates are the most visited online and which candidates generate the highest volume of searches. This sample of Hitwise data is publicly available to political enthusiasts, marketers, bloggers, academics, and the media.

"As the Internet continues to evolve as a major communications channel for candidates and a platform for the public to research issues, we are delighted to share insights on how American Internet users react to political campaigns and policies online as the election unfolds," said Tessa Court, chief marketing officer, Hitwise.

Hitwise Election 2008 data is based on the online usage and search behavior of how more than 10 million US Internet users interact with more than 1 million websites across more than 160 industry categories.

The Hitwise Election 2008 Data Center is located on the Hitwise website at: http://www.hitwise.com/political-data-center The data updates every Tuesday on the following topics:

-- Top Presidential Candidate 2008 Websites

-- Top Democratic Candidate 2008 Websites (see table below)

-- Top Republican Candidate 2008 Websites (see table below)

-- Top 10 Presidential Candidate 2008 Search Terms

-- Top 10 National Political Websites

-- Top 10 National Political Search Terms

-- Fast Moving National Political Websites

-- Candidate of the Month

-- Election 2008 Blog Articles

Custom Category of Republican Presidential Candidates - Weekly US

 Market Share of Visits

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Weekly rankings for the week ending 08/04/2007

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 Rank  Candidate         Domain                         Market Share %

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   1   Ron Paul          www.ronpaul2008.com                44.16%

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   2   Mitt Romney       www.mittromney.com                 16.13%

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   3   Rudy Giuliani     www.joinrudy2008.com               11.78%

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   4   John McCain       www.johnmccain.com                 9.74%

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   5   Mike Huckabee     www.mikehuckabee.com               9.20%

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   6   Duncan Hunter     www.gohunter08.com                 3.79%

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   7   Sam Brownback     www.brownback.com                  3.49%

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   8   Tommy Thompson    www.tommy2008.com                  1.71%

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Note - the Hitwise data is based on a custom category of Republican

 websites for only those presidential candidates that have officially

 announced their candidacy ranked by US market share of visits, which

 is the percentage of online traffic to the domain or category, from

 the Hitwise sample of 10 million US Internet users. Hitwise ranks

 more than 1 million unique websites on a daily basis, including sub-

 domains of larger websites. Hitwise categorizes websites into

 industries on the basis of subject matter and content, as well as

 market orientation and competitive context.

----------------------------------------------------------------------

Source: Hitwise

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Custom Category of Democrat Presidential Candidates Weekly US Market

 Share of Visits

----------------------------------------------------------------------

Weekly rankings for the week ending 08/04/2007

----------------------------------------------------------------------

 Rank  Candidate         Domain                         Market Share %

----------------------------------------------------------------------

   1   Barack Obama      www.barackobama.com                40.64%

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   2   Hillary Clinton   www.hillaryclinton.com             24.20%

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   3   John Edwards      www.johnedwards.com                18.36%

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   4   Joe Biden         www.joebiden.com                   4.49%

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   5   Chris Dodd        www.chrisdodd.com                  4.11%

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   6   Mike Gravel       www.gravel2008.us                  2.90%

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   7   Bill Richardson   www.richardsonforpresident.com     2.74%

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   8   Dennis Kucinich   www.dennis4president.com           2.56%

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Note - the Hitwise data is based on a custom category of Democratic

 websites for only those presidential candidates that have officially

 announced their candidacy ranked by US market share of visits, which

 is the percentage of online traffic to the domain or category, from

 the Hitwise sample of 10 million US Internet users. Hitwise ranks

 more than 1 million unique websites on a daily basis, including sub-

 domains of larger websites. Hitwise categorizes websites into

 industries on the basis of subject matter and content, as well as

 market orientation and competitive context.

----------------------------------------------------------------------

Source: Hitwise

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About Hitwise

Hitwise is the leading online competitive intelligence service. Only Hitwise provides its 1,200 clients around the world with daily insights on how their customers interact with a broad range of competitive Web sites, and how their competitors use different tactics to attract online customers.

Since 1997, Hitwise has pioneered a unique, network-based approach to Internet measurement. Through relationships with ISP's around the world, Hitwise's patented methodology anonymously captures the online usage, search and conversion behavior of 25 million Internet users. This unprecedented volume of Internet usage data is seamlessly integrated into an easy to use, web-based service, designed to help marketers better plan, implement and report on a range of online marketing programs.

Hitwise, a subsidiary of Experian (FTS: EXPN) www.experiangroup.com and operates in the United States, United Kingdom, Australia, New Zealand, Hong Kong and Singapore. More information about Hitwise is available at www.hitwise.com.

For up to date analysis of online trends, please visit the Hitwise Intelligence-Analyst Weblogs at www.weblogs.hitwise.com and the Hitwise Data Center at www.hitwise.com/datacenter.